3 Ways to Keep Motivated

One of my aims this year is to be more clear and focused about what I want to achieve in my business.  It’s very easy to start the year off with great ideas and plans and then by the time February comes, find that the energy starts to drain away. Let’s face it, there are some days or weeks when you just don’t feel as energised as others. And if you’re like me and running a business on your own then keeping the motivation going can sometimes be a struggle. So I’ve found that there are three things that are [...]

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Want to develop your skills?

Are you thinking about setting up an email marketing campaign but don’t know where to start? Or want to start a blog but don’t know how to set one up? Perhaps you’d like to create a Facebook tab for your page but don’t have the skills? Well, I’m planning to put together some webinars, workshops and/or 1-1 training in the next few months on these kinds of topics.  But before I do, I’d be interested to find out whether these would be of interest to people and in what format they would prefer to have the training – workshop in [...]

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5 Things to consider when changing email marketing programs

Very often when people start with email marketing, they just want to send out a regular newsletter to their contacts, build their list and raise their profile.  Now many of the basic programs will do this without a problem.  However, what many people fail to do is plan ahead and pick the right program at the start. What happens when you want something more sophisticated?  For example, you may want to start using your list to sell products.  If your current program can’t do this in the way that you want then you’ve got to change suppliers.  But this may [...]

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7 Time Saving Twitter Tools

I love Twitter and it’s a great tool to use to build your online profile and engage with other people.  One of the great advantages of Twitter is that it’s quick and easy to use but the downside can be that it becomes very time consuming as you get sucked into posting your own tweets, reading other people’s tweets and getting involved in conversations.  So if you’re finding that Twitter is starting to eat away at your time, then here are 7 tools that you can use to manage your Twitter account. Buffer:  A great tool for posting tweets – [...]

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How to Export an Outlook Distribution List

If you’ve got a distribution list on Outlook and you now want to use it in other programs such as email marketing, then you will need to download the list on to your computer. This blog outlines the steps that you will need to take to download your distribution list and save it in a format that you can use in other software such as an email marketing or contact management program. Alternatively you can watch the video below. First of all locate your distribution list on Outlook and double click to open it. You open up a new dialog [...]

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How to Promote Your Ebook

In my previous blog, How to Design an Ebook, I went through the basics of how to design an Ebook so it looks professional.  Now I’m going to show you 5 ways to promote your Ebook so you can raise your profile and share your expertise, whether you’re offering this information for free or selling it as a product. Website: The easiest and most common method is to promote your Ebook on your website.  This can be done with a download page on the site containing a lead capture form where people are encouraged to sign up to your mailing [...]

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How to Design an Ebook: The Basics

If you’re someone who’s been writing blogs for a while now, you’ve probably got to the point where you want to start collating your information into a format that you can promote on a regular basis, or even monetise to get a residual income. Well, the best way to do this is via Ebooks.  They are a great way to share your expertise and knowledge to a wider audience as well as provide valuable information to your contacts that they can take away and use. Remember though, that if you want to use the Ebook to build your list or [...]

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10 Tools to Help You Increase Productivity

Like a lot of people, I’ve been spending the last few weeks putting my plans together for 2012.  Obviously planning is essential when running your own business.  As the saying goes, if you fail to plan, you plan to fail!  However, one of the things that can stop a lot of business owners from achieving their goals is having a lack of focus on their core activities. So I’ve put together my top 10 productivity tools that can help you to work more effectively.  By doing so, you can have more time to focus on those tasks that will take [...]

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How to Export Contacts from Outlook

If you use Outlook to manage your emails then you’ve probably got a lot of contacts stored in your contact folders.  However, what if you want to use this data in other programs such as email marketing or CRM systems?  How can you download this valuable information without having to physically input it into a database? Well, it is actually very easy to export your contacts from Outlook into an Excel spreadsheet.  And by doing this, you will have it in a format that you can use in the future. So here are the steps to export contacts from Outlook. [...]

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How Gmail Boomerang Can Manage Your Email Messages

Although I’m pretty good at keeping my inbox under control, there are times when it’s full of emails that I don’t need to take action on now but will need to respond to sometime in the future.  Obviously I can add them to my tasks list to get a reminder to follow up (see my separate blog “How to Flag an Email in Gmail”).  However, there is an application that you can add to Gmail to make it even better at managing your email messages and it’s called Gmail Boomerang. Gmail Boomerang does two things:  Temporarily archives emails and then [...]

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